The world's 10 most powerful brands

The survey was conducted by Millward Brown’s BrandZ index and they assigned values to various brands based on their financial strength and consumer sentiment.

Google, with a brand value of $66.434 billion, is the world's most powerful brand.

General Electric's brand value has been estimated at $61.880 billion, making it the world's second most powerful brand.

Microsoft -With a brand value of $54.951 billion, it also is the planet's third most powerful brand.

Coca-Cola's brand value has been estimated at $44.134 billion, making it the world's foruth most powerful brand.

China Mobile is the world's 5th most powerful brand with a value of $41.214 billion.

Marlboro's brand value has been estimated at $39.166 billion, making it the 6th most powerful brand.

The world's 7th most powerful brand, Wal-Mart, is estimated to be worth $36.880 billion.

Citi is the world's 8th most powerful brand with an estimated value of $33.706 billion.

With over 350,000 employees worldwide, IBM is the largest information technology employer in the world.

Toyota with an estimated brand value of $33.427 billion is the 10th most powerful brand in the world.